The Lowdown: Marc Adler
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The Lowdown: Marc Adler

I bet you didn't know … what makes Marc Adler tick?

After 35 years with the Atlanta newspapers, Marcia currently serves as Retail VP for the Buckhead Business Association, where she delivers news and trends (laced with a little gossip).

Houston-born serial entrepreneur Marc F. Adler came to Atlanta in 1991 to attend Emory University. He graduated in three years and went on to earn an MBA as a Woodruff Scholar. Adler’s career started in his dorm room, where he founded a digital experience agency, Macquarium, with his unique amalgamation of creative ideas and technical acumen. Since then, this renaissance man has had a hand in many other ventures, playing the role of movie producer, angel investor, innovator, educator, retailer, art collector, and landlord.

Adler is the recipient of awards from the Smithsonian, American Marketing Association, Telly, and Anima Mundi. He was named Catalyst’s Entrepreneur of the Year, one of Georgia Trend’s “Top 40 Under 40,” and received an honorary doctorate in Fine Arts from the Atlanta College of Art in 2000, where he was the youngest commencement speaker in the country. He serves as trustee of the Adler Foundation, a supporter of the Atlanta Jewish Film Festival, Holocaust Museum Houston, and the Children’s Museum Houston (founded by his mother in 1980).

Adler recently traded in his Italian sportscar for an all-electric SUV with a baby seat for his 6-month-old son.

Read on to learn about why Adler posed as a spy.

The most surprising thing about being a first-time dad is …
Taking my son to his first pediatrician appointment was more challenging than transporting Hannibal Lecter between high-security penitentiaries.

Hidden talent …
Made the finals of the National Air Guitar competition.

My most exotic vacation was …
Chernobyl. I’m still glowing about it.

One fun thing people don’t know about me is …
I entered the World Series of Poker wearing a top hat, tuxedo, and cape. I waived a magic wand over my cards on every hand, but the only trick I was able to perform was making my chips disappear.

My guilty pleasure is …
Sleep! With a newborn at home.

I’m reading and/or streaming …
Masterclass – How to Read Body Language. Maybe it will improve my poker skills?

I collect modern art because …
My own paintings couldn’t ever make the cut for my parents’ refrigerator door.

Most unusual recent activity …
James Bond Training Camp in the UK. Can’t say too much (it’s classified), but I learned espionage techniques, countersurveillance, honeypot traps, poisons, hand-to-hand combat, and evasive driving in an Aston Martin. Still waiting for Her Majesty to issue me a double-O status.

What advice would you give to a 21-year-old Marc Adler?
Rogaine, don’t bother!

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