T-Shirt Sales for Black-Owned Businesses

Veronica Jenkins co-owns the HR consulting firm that is promoting T-shirts to raise money for Black businesses hurt by the pandemic.

The Black and Jewish co-owners of an Atlanta human resources/recruiting consulting firm are promoting T-shirt sales to raise money for Black-owned businesses hurt by the pandemic. Dana Neiger is the Jewish co-owner of HIVE Talent Acquisition Firm, which is promoting its HoneyDrips! Merchandise vendor partnership. Her co-owner is Veronica Jenkins. The mission of the partnership is to “connect, network and create an extra stream of revenue for black-owned businesses. This call to action is to advocate for and support black-owned businesses” that have been affected by the pandemic, according to a HoneyDrips! flyer.

Specialty T-shirts will be personalized for each partner business with a

Dana Neiger is the Jewish co-owner of HIVE Talent Acquisition Firm.

percentage of sales revenue returning to those companies. Additional marketing will be provided through social media and search engine optimization, according to the promotional flyer.

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HIVE is a three-year-old Atlanta business with eight employees that assists job-seekers and companies looking to hire, helps youth participating in internships find full-time employment, and provides human resources consulting for small- or medium-sized businesses that may not have an in-house human resources department.