Real Estate Roundup for Summer 2025
A panel of real estate experts share their insights into current Metro Atlanta market conditions.
Sasha Heller is the Web Editor and Copy Editor for the Atlanta Jewish Times
The AJT asked a panel of local realtors to discuss the current state of the metro Atlanta real estate market.
Topics included key challenges in the current residential market, emerging trends, and advice for both buyers and sellers. Read on to find out about Atlanta’s current real estate market.
Rachel Lipszyc
Azure Realty
What are some key challenges in the current residential real estate market?
Buyers are more selective than ever. With higher interest rates and prices, they’re stretching their budgets — and that means they expect homes to feel fresh, clean, and move-in ready. Small things like worn fixtures or buildup on cabinets can make a big difference in how a home is perceived.
At the same time, a lot of would-be sellers are staying put because they’re locked into low interest rates and unsure about their next move, which has led to limited inventory.
That combo — fewer listings and pickier buyers — means sellers really need to focus on presentation. The homes that feel cared for and up to date are the ones getting the most attention.
Are there any emerging trends in today’s market?
A trend that’s gained real momentum is buyers asking for seller-paid closing costs. With today’s higher interest rates, many buyers need to keep more cash on hand — whether it’s to cover moving expenses, furnish their new home, or just stay financially comfortable. By asking the seller to offset closing costs, buyers can bridge that gap without compromising their monthly budget. It’s especially common among first-time buyers, but I’m seeing it across the board. In many cases, it’s the difference between a deal moving forward or falling apart.
Can you give any specific advice to potential homeowners looking to buy this year?
Yes — get clear on your numbers early so there are no surprises. In today’s market, interest rates and monthly affordability matter just as much as the purchase price. Talk to a lender upfront to understand your budget and ask about grants that might be available to you.
Also, don’t overlook homes that have been sitting on the market longer than others. In many cases, it’s simply because they were priced too high to start or need a bit of TLC — but that often means the seller is more motivated now. With the right agent who knows how to negotiate, those can be the sweet spot opportunities that won’t break the bank.
Conversely, any advice for those looking to sell?
Absolutely! Updating your light fixtures and swapping out cabinet hardware can make a noticeable difference without the expense or hassle of major renovations. These simple changes freshen up your home and create a more modern, appealing look that buyers appreciate. It’s essential to work with a real estate agent familiar with your local market who understands your home’s value and can recommend improvements that fit your budget and deliver the best return. While budgeting for buyer requests, like closing cost assistance, is wise, avoid overpricing your home to cover these costs. Overpricing can discourage buyers and reduce your chances of a timely sale. A competitively priced, well-updated home attracts serious buyers who will pay the home’s value and helps the sale go smoothly overall.
Pailey Nooromid
Atlanta Fine Homes Sotheby’s International Realty
What are some key challenges in the current residential real estate market?
Atlanta’s current real estate market is still facing a few key challenges. First-time homebuyers are struggling with increased costs, all buyers are discouraged by the higher interest rates, and in Atlanta, buyers are still challenged with limited options due to low inventory. At the same time, rising property taxes and insurance premiums are putting pressure on current homeowners.
Are there any emerging trends in today’s market?
Current home design trends have an emphasis on warm, earthy tones, vintage accents, and natural materials. Multifunctional spaces and upgraded outdoor living areas are also very popular.
Can you give any specific advice to potential homeowners looking to buy this year?
The best place to start is getting pre-qualified with a trusted lender — knowing your budget upfront makes the process smoother and your offers stronger. Work with a knowledgeable agent who understands the Atlanta market and can guide you through the fast-moving landscape. And remember, every dream home starts with a little imagination — don’t overlook the potential in a place that just needs your personal touch.
Conversely, any advice for those looking to sell?
First impressions matter, so start by decluttering — less really is more when it comes to showing off your space. Tackle those small repairs you’ve been meaning to fix, give the exterior and yard a good refresh, and consider a fresh coat of paint to make everything feel clean and inviting. A little effort upfront can go a long way in attracting buyers and boosting your home’s value.
Amy Barocas
The Barocas and Feldman Team, Harry Norman, REALTORS
What are some key challenges in the current residential real estate market?
The current residential real estate market in Atlanta can best be described as a “Tale of Two Cities.” On one side, there are homeowners and buyers who remain confident in the economy. They’re actively preparing to list their homes and make new purchases, seeing opportunities in the current landscape. On the other side, some are more cautious choosing to wait and see how economic conditions unfold before making any major moves. Despite the uncertainty, one belief remains strong: investing in a home for personal use continues to be one of the safest and most rewarding financial decisions. Homeownership not only provides stability through fixed payments, but it also builds personal wealth over time – an investment in yourself rather than in someone else’s equity. Investing into your own personal wealth and not others will always play out as a success.
Are there any emerging trends in today’s market?
Atlanta continues to be a prime destination for real estate investors, especially in the single-family rental sector. Turnkey properties — homes that are move-in ready with minimal renovations needed — are in high demand, particularly in neighborhoods offering strong rental returns. Interestingly, these same properties are also attracting first-time homebuyers, creating competition at similar price points. This dual demand is shaping a dynamic and fast-moving market. Meanwhile, new construction is on the rise, though much of it is occurring in the outer suburbs rather than within the city limits. As Atlanta’s core becomes increasingly competitive, developers are looking outward to meet the growing demand for modern housing.
Can you give any specific advice to potential homeowners looking to buy this year?
Atlanta has so many incredible areas to live and invest! The major Metro Atlanta areas/counties provide the convenient and established locations as well as strong, thriving communities and top rated public schools. Just outside of Metro Atlanta provides areas for more affordable housing. In the areas of Cobb and Forsyth counties, there are tremendous tax-related benefits for property owners 65 years or older that significantly reduce the yearly property taxes regardless of individual income or property value. South of town and areas in and around the BeltLine provide areas of revitalization and new construction and provide daily conveniences for shopping. dining and entertainment. The city of Atlanta continues to grow and thrive because of our growing work force and the multitude of excellent places to live and to invest in real estate. If you or someone you know is looking for that perfect area to live or to invest, Call the Barocas and Feldman Team at 404-790-0913.
Conversely, any advice for those looking to sell?
Selling a home in 2025 can be more successful if you focus on enhancing curb appeal and staging your home to attract buyers. Pricing it competitively and leveraging digital marketing, such as high-quality photos and virtual tours, can also broaden your reach. Highlighting energy-efficient and smart home features can make your property stand out, while working with a local real estate agent ensures you stay informed about current market trends. Being flexible with showings and staying up to date on market conditions will further improve your chances of a successful sale.
Leigh Schiff
Ansley Real Estate, Christie’s International Real Estate
What are some key challenges in the current residential real estate market?
Affordability pressures mortgage rates hovering between 6.5 and 7 percent have significantly reduced buyer purchasing power. While this hits first-time and mid-range buyers hardest, even affluent clients are re-evaluating leverage strategies and waiting for more favorable financial conditions.
Market slowdown and inventory imbalance homes are taking longer to sell across all price points. Entry-level inventory remains tight, while higher-end properties — especially those over $3M — face increasing competition, making precise pricing and presentation critical.
Heightened buyer expectations: Buyers in every bracket expect homes to be updated, turnkey, and aligned with modern lifestyle needs. Homes that don’t meet these expectations struggle to capture interest.
Economic and psychological headwinds: Ongoing concerns about inflation, job stability, and political volatility continue to create hesitation and encourage more deliberate decision-making.
Are there any emerging trends in today’s market?
Lifestyle-centric design: Across the board, buyers are prioritizing wellness features, smart tech, and functional outdoor space.
Turnkey demand: Fully renovated, aesthetically on-trend homes are commanding premiums from mid-range to luxury segments.
Homebuyers are increasingly prioritizing energy-efficient and sustainable features. The integration of smart home technologies, such as automated lighting and security systems, is becoming a standard expectation.
Digital-first marketing: Virtual tours, high-end video, and strategic social media advertising are no longer optional — these tools are critical for capturing buyer attention.
Can you give any specific advice to potential homeowners looking to buy this year?
Affordability beyond the purchase price: Buyers must evaluate the total cost of ownership — including taxes, insurance, maintenance, and potential HOA fees. With higher interest rates and inflationary pressures, financial discipline and realistic budgeting are more important than ever.
Neighborhood resilience and growth potential: Focus on areas with strong long-term value, not just current popularity. Seek neighborhoods that are either historically stable (e.g., Morningside, Brookhaven) or emerging with infrastructure investment and revitalization (e.g., East Lake, Capitol View).
Lifestyle compatibility over specs: Square footage matters less than how the home supports your lifestyle. Consider layout, work-from-home flexibility, access to green space, and community amenities. Turnkey homes with modern, functional design are holding strong appeal.
Strategic negotiation is back: Unlike the frenzy of previous years, buyers now have more leverage. Don’t hesitate to negotiate concessions — whether it’s seller-paid closing costs, home warranties, or even rate buydowns. Work with an agent who can guide you through smart, value-focused offers.
Conversely, any advice for those looking to sell?
Buyers expect more than ever: From starter homes to estates, today’s buyers expect properties to be turnkey, well-presented, and reflective of current design trends. Homes that fall short may sit longer or face aggressive negotiations.
Strategic pricing is critical: Overpricing is the fastest way to lose momentum. Accurate, data-driven pricing is essential to attract interest early and avoid costly price reductions later.
First impressions matter: Professional staging, high-quality visuals, and lifestyle-focused marketing are no longer optional. These tools are now a baseline expectation for serious buyers
Partner strategically: Work with an experienced agent who understands both your local market and the expectations of today’s discerning buyers.
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