‘Food That Rocks’ Makes Positive Pivot
Reconfigured one-week ‘Dine Around’ to motivate foodies to support Sandy Springs restaurants via dine-in, delivery or to-go.
After 37 years with the Atlanta Journal-Constitution and now with the AJT, , Jaffe’s focus is lifestyle, art, dining, fashion, and community events with emphasis on Jewish movers and shakers.
With the current inability to gather crowds, this year’s Sandy Springs Food That Rocks festival stood in ready position for the past few months to make the decision on the best healthy and productive way to proceed. Dale DeSena, Food That Rocks promoter and 2020 Taste of Atlanta founder, took the high road and found a way to help the neighborhood establishments that are also navigating uncertain waters.
The festival was originally slated for May 2 with expanded space at City Springs featuring restaurants, live music and libations for adults. About 1,740 adults attended last year with 28 food vendors, not including the beverages.
For the past four years, Food That Rocks has hosted the premier food event in Sandy Springs, created to celebrate the area’s varied and more-than-burgeoning dining scene of local restaurants.
While not able to host the official event in 2020 in the traditional format, Food That Rocks was determined to continue to salute and support the restaurant community by encouraging guests to dine out at their favorite neighborhood spots and cast votes for favorite dishes for a chance to win special prizes and gift cards.
Beginning Saturday, July 4 through Friday, July 10, “A Salute to Sandy Springs” restaurant promotion will take place with a week-long campaign dedicated to celebrating and supporting favorite Sandy Springs restaurants, chefs and dishes. DeSena said, “We will have seven days and seven nights of the best food, wine, beer and cocktails from more than 30 of Sandy Springs’ favorite restaurants, each whipping up week-long signature dishes and specials with 100 percent of revenue going directly to the restaurants.”
How it will work:
During the week-long promotion, foodies will be encouraged to feast (via dine-in, delivery or to- go) on participating restaurants’ designated “Salute to Sandy Springs” menu items. Festival dishes will be noted on each restaurants’ menus and available to view at www.foodthatrocks.org.
Diners are then encouraged to cast a vote for their favorite menu items, and to show extra love and support for their favorite Sandy Springs restaurants and dishes with photos on social media at #FoodThatRocksATL and @FoodThatRocksATL.
Winners from all who post and tag will be chosen at random to receive gift cards and culinary prizes. “Best Of” winners will be announced July 17.
2020 participating restaurants include:
Thos. O’Reilly’s Public House
Dublin Down Burger
Grilled ribeye sandwich
Tomato, Red Onion & Cucumber Salad
Hammocks Trading Co. and Under the Cork Tree
BBQ oysters
Salmon: roasted in banana leaves and served with mango-habanero pepper sauce (sample)
Lobster Roll
Nothing Bundt Cakes
10-inch decorated Bundt cake: serves 18 people
8-inch decorated Bundt cake: serves 8 people
Bite-sized Bundt cakes by the dozen
Henri’s Bakery
Roast Beef Sandwich
Shortbread cookie
Casi Cielo
Fiambre Bowl (sample) Served with a choice of protein or cauliflower, rice, black beans, sweet plantain, onions toreados, cilantro, guacamole and hot sauce on the side.
Buttermilk Sky Pie Shop
I-40 pecan pie with chocolate chips and coconut shreds in a shortbread crust
Cloud 9 [pie ala mode]
Granny’s Apple
Participants still coming on board including:
Southern Bistro
Bishoku
Subzero Nitrogen Ice Cream
Huey Luey’s
Clean Juice
City Barbecue
Crab404
Subway
The Springs Cinema & Taphouse
Boruboru
LemonShark Poke
Hudson Grille
Hearth Pizza
This year, Food That Rocks will help feed frontline Sandy Springs healthcare workers at Emory Saint Joseph’s Hospital, Northside Hospital and Children’s Healthcare of Atlanta.
To donate directly and for more information on the event, visit www.FoodThatRocks.org. To stay tuned for the latest updates, follow along on social media via Facebook @foodthatrocksatl, Instagram @foodthatrocksatl, or Twitter @ssfoodthatrocks.
- food that rocks
- Dale DeSena
- city springs
- Sandy Springs
- A Salute to Sandy Springs
- Atlanta
- GEORGIA
- Food
- Restaurants
- Taste of Atlanta
- Thos. O’Reilly’s Public House
- Hammocks Trading Co.
- Under the Cork Tree
- Nothing Bundt Cakes
- Henri’s Bakery
- Casi Cielo
- Buttermilk Sky Pie Shop
- Southern Bistro
- Bishoku
- Subzero Nitrogen Ice Cream
- Huey Luey’s
- Clean Juice
- City Barbecue
- Crab404
- Subway
- The Springs Cinema & Taphouse
- Boruboru
- LemonShark Poke
- Hudson Grille
- Hearth Pizza
- Emory Saint Joseph's Hospital
- northside hospital
- Children's Healthcare of Atlanta
- Atlanta Jewish Times
comments